Marketing is important year round, but the holiday season can be a completely different challenge. Our team has compiled a list of some marketing tips specific to this time of year. We'll be providing one tip a day all week long!
Tip #1:
Give your site a mini makeover.
Don’t redesign the whole website, but make some festive updates. Think about what your customers – and potential customers – might be looking for and create categories for these sought after products and services. Try things like “personalized products,” “gifts for dad,” or “client appreciation gifts.”
Look at bringing the holidays to your home page. Add images and colors to draw attention to your new Christmas options. They don’t have to be big; a few small changes can go a long way.
Make sure your website is functioning at its best and without any glitches. At this vital time of year it’s important that consumers can easily navigate without technical difficulties.
If you need help with your website, we have web designers on staff, happy to help!
Check back each day this week for more Holiday Marketing Tips!